Target BackOffice provides a permanent repository for all sales call data collected by your sales representatives, both on paper and from an electronic SFA (paperless) system.

• All call detailing, sampling, surveying, notes and other information is captured and historically available
  
  
• Designed to receive call data from SFA systems and other electronic sources such as call card scanning systems
  
  
• Sophisticated data entry facility for manual entry and validation of paper call cards is also provided

Call Data Management

• Handles both individual calls and organizational calls to hospitals, clinics, and other institutions
  
  
• Captures the presentation order of each of the products detailed during a call and also follows your call plan if so desired
  
  
• Captures call notes and internal notes to enhance institutional memory
  
  
• Captures the department, names, notes and other information for each contact seen during hospital calls
  
  
• Supports unlimited sampling products with the ability to track unlimited lot numbers for each of your products
  
  
• Handles triple level lot tracking (none, optional, and strict) for both Rx and OTC products
  
  
• Captures study question results and supports both validated and free-form answers
  
  
• Provides user-defined fields for tracking any additional call data you require
  
  
• Accepts electronic feeds from SFA, scanning applications, and external vendors
  
  
• Supports the marriage of paper receipts with electronic records received from electronic sources
  
  
• Provides a powerful call search facility to help you quickly find any saved call record of interest
  
  
• Facilitates sophisticated analysis and reporting on all aspects of call activity

Call Data Entry

• Provides a sophisticated user interface for the entry and validation of paper call cards
  
  
• Optimizes data entry operator speed using highly configurable data entry screens
  
  
• Provides intelligent date-based defaults for product and lot number data entry
  
  
• Eliminates data entry errors using optional blind double entry of call dates, reference numbers, and quantities
  
  
• Eliminates duplication with real time duplicate detection and resolution during data entry
  
  
• Validates each incoming call to identify missing, inconsistent, and invalid information
  
  
• Creates sales representative feedback reports showing each call card problem requiring corrective action
  
  
• Tracks each problem's resolution status and notifies your home office personnel of unresolved problems
  
  
• Provides on-the-fly maintenance of your professional and location information during call data entry
  
  
• Records timestamps for all data entry and modification activities
  
  
• Maintains complete audit trails to comply with 21 CFR Part 11 and PDMA requirements

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