Prescriber Data

Target SFA provides accurate, manageable, and highly available customer data, which is paramount to a successful SFA implementation.

Target SFA easily captures the complex many-to-many relationships and affiliations between professionals, organizations, and locations. And customer data is presented to the Sales Representative at three levels (professional, location, and professional-location) properly capturing many-to-many information relationships without the need for duplication in the database.

Target SFA provides a dynamic central repository for all of the best customer information, whether customers are individual prescribers, organizations, or both. Specialty, profiling, activity, market, and other customer intelligence data are captured and readily accessible from anywhere within the application, even during a sales call!

Prescriber identification, license and other information needed for compliance is maintained and all territory alignments are managed with full support for mirrored territories. Automatic audit trails throughout the application preserve all historic information for future reference.

Target SFA provides the ability to inform a sales rep about changes to their customer's characteristics and profiles during synchronization and by using the clever Action Item facility, initiated by the home office. Also, a simple configuration within the application can trigger pop-up messages to the sales rep upon synchronization every time select customer data changes, keeping your sales force informed in real-time.

Target Product Suite Overview Diagram

View JPEG | View PDF

To download the PDF:
Adobe Acrobat reader plug-in is required to access this diagram.

Get the plugin here: