Sales Effectiveness

Target SFA has the ability to provide pre-call planning while integrating marketing activities and sales strategies using a variety of configurable mechanisms and techniques.

• Action Items at all levels of the database
• Home office defined and initiated professional profile types
• Numerous user-defined fields and professional classifications

Your sales reps can view all pre-call planning details including:

• Next call objectives
• Key staff profiles and office gatekeepers
• Affiliations for multi-physician offices at all locations
• Previous sampling activity and historical sales call data
• While viewing the pre-call planning information, sales reps can initiate a new sales call directly from the same screen

Target SFA also provides the capability to create territory route plans:

• Target Mobile Windows, Tablet, and Notebook Editions offer the most comprehensive route planning tools in the industry
  
  
• Target Mobile Pocket Edition has sophisticated route planning tools that compete favorably with any full-screen tool on the market
  
  
• Target Mobile Premium Edition allows for the transfer of the database from a laptop computer to the handheld device providing the ultimate mobile solution
  
  
• Microsoft Pocket Outlook Tasks & Calendar integration enables the creation of sales representative activity lists and route plans.

Target SFA provides the ability to track a sales rep's Activities vs. Objectives using the following:

• Sophisticated Reach & Frequency reports
  
  
• Sales call detailing and related activity analysis tools and reports
  
  
• Open data model for the development of custom analysis reports
  
  
• Ability to create and track sales rep activity plans
  
  
• Ability to include activities, calls, notes and action items
  
  
• The ability to track key account trends, best call times, and call history

Target Product Suite Overview Diagram

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