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Target BackOffice
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Target BackOffice is a modern backend database application designed specifically for the pharmaceutical industry that provides the most important aspects of Customer Relationship Management (CRM) systems and blends them with a fully compliant, comprehensive Sample Management solution that is ready to drive your Sales Force Automation (SFA) initiatives.
If you employ Target Mobile Field Sales tools, data automatically flows between Target BackOffice and Target Mobile devices. Depending on your situation, Target BackOffice can become anything from a simple SFA control or sample accountability system married to other critical corporate systems or your entire backend customer data management system.
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Target Mobile Field Sales
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Target Mobile Field Sales is a best-of-breed mobile pharmaceutical sales platform that offers complete customer universe and call management, electronic signature capture, and hundreds of features optimized for pharmaceutical sales rep workflows. For those sales forces that drop samples, Target Mobile features fully integrated personal sample inventory management tools. Options include mobile sales order management, hospital and pharmacy call support, and inventory auditing.
Platform-specific Target Mobile versions run on Windows Laptops, Tablet PCs, and Notebook computers. The Pocket PC edition of Target Mobile is the fastest and most powerful mobile pharmaceutical SFA ever created for a PDA. Target Mobile Pocket Edition is optimized for the new Intel® XScale™ mobile processor and Windows Mobile 2003 operating system.
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Target Mobile Field Sales Manager
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The Target Mobile Field Sales Manager allows each of your field managers to closely monitor the activities of your field representatives with an easy-to-use web front end that connects directly to live data in Target BackOffice. Sophisticated interactive data searching and browsing tools are provided along with a collection of first rate management reports. Your field managers will have all the tools they need to monitor and proactively manage your reps.
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Target Mobile Inside Sales
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The Target Mobile Inside Sales Edition is designed to automate the activities of pharmaceutical call centers and provide sophisticated call tracking and prioritization tools. All inside sales activity is logged in Target BackOffice and routed to Target Mobile Field Sales devices so that your field force is aware of all points of contact with your customers. TAPI phone system integration, sample shipment program support, and sales order entry are all options available for Target SFA's sophisticated inside sales tools.
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Target Mobile Inventory Auditor
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The Target Mobile Inventory Auditor is a special version of Target Mobile designed specifically for your field auditors who visit your field sales representatives to inspect their sample storage locations. Your auditors can complete their inspection checklists, record observations, and log the inventory counts in a Pocket PC PDA. The data gathered in the Target Mobile Inventory Auditor is synchronized directly into the Target BackOffice sample management tools for reconciliation and FDA compliance.
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Target CommSync Server
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The Target CommSync Server is responsible for synchronizing data between Target Mobile field devices, Target BackOffice, and other corporate systems in real time. The Target CommSync Server was built using Microsoft .NET and XML Web Services - a very forward-looking architecture that has many advantages in the areas of performance, reliability, scalability, and flexibility. Hundreds of special synchronization features including duplicate record detection, field device upgrades, messaging, and compliance enforcement are all part of the innovative Target CommSync technology.
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Target Management Reporting
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Target SFA's Management Reporting module provides more than 100 sophisticated and attractive reports that will give your executives and operations managers keen insight into the activities of your sales force and customers. Each management report provides flexible data selection, sorting, and grouping options. Report data can be exported to a variety of file formats for deep ad-hoc analysis and also electronically distributed using PDF or other formats.
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Target Integration Manager
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Target Integration Manager is special batch-oriented technology developed to allow for easy integration of Target BackOffice with your other critical internal systems. The Target Integration Manager (TIM) can accept incoming data feeds and can produce outgoing feeds in any format compatible with your existing systems. The design goal of TIM is to take on all the difficult data interfacing and transformation tasks, eliminating the hassles of marrying Target SFA technology into your company's existing IT infrastructure.
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