Auxilium Pharmaceuticals Moves to Target SFA

Norristown, PA., February 15, 2005 - Target Software today announced that Auxilium Pharmaceuticals (NASDAQ: AUXL), a specialty pharmaceutical company that develops and markets products for urologic and sexual health, has chosen to switch from its current provider of sales force and marketing information technology to the Target SFA pharmaceutical sales effectiveness suite. Approximately 100 Auxilium field representatives and managers are being trained and deployed on Target Software's leading pharmaceutical sales solution.

Auxilium representatives will run Target Mobile Premium Edition, which combines the Pocket PC and Web versions of Target Mobile, for optimal sales force productivity both at home and in the field. Auxilium field managers will utilize Target Mobile Web to proactively manage their districts on a real-time basis. Sales operations, information technology and senior management personnel at the company's headquarters will all leverage Target BackOffice for the wide range of operational and reporting functions it provides. Target Information Delivery, Target Software's new automated report distribution tool, will also be utilized by Auxilium.

"Target SFA was clearly the right choice for Auxilium's sales force in the field," commented Ed Kessig, Auxilium's Vice President of Sales. "Our representatives can access Target Mobile Web using their laptops while taking the ultra-convenient Pocket PC version everywhere they go in the field. We expect that the Pocket PC running Target Mobile will improve productivity, reduce paperwork and equip our representatives with relevant data for each sales call."

"Target Software has a great reputation for rapidly delivering high quality software for pharmaceutical field sales," commented Jeff Mastrangelo, Auxilium's VP of Decision Support and Sales Development. "I'm impressed with how quickly Target SFA can be configured and deployed, considering the comprehensive front-to-back functionality the suite provides. Target Software has been more than willing to commit to build and support the enhanced functions we need, without customizing the software. That's really a key strength."

"It has been a pleasure working with Auxilium's talented sales operations team to implement the entire Target SFA suite," comments Dave Yurasits, Target Software's Director of Windows Solutions. "Auxilium is clearly committed to providing their sales force everything they need for maximizing personal and company performance and the Target SFA suite is well equipped to deliver on Auxilium's vision."

About Auxilium Pharmaceuticals

Auxilium Pharmaceuticals, Inc., founded in 1999, is an integrated specialty pharmaceutical company with a focus on urologic and sexual health. Auxilium markets Testim? 1%, a topical testosterone gel, for the treatment of hypogonadism through its 100 person sales and marketing team. The company is developing additional Testim? line extensions in addition to a product in Phase II for treatment of Peyronie's Disease as well as other products for urologic and sexual health. For additional information, visit www.auxilium.com.

About Target Software Inc.

Target Software is the fastest growing provider of state-of-the-art mobile pharmaceutical sales force automation software in the U.S. Nearly 50 pharmaceutical sales forces have been successfully deployed on the Target SFA suite. Target Software provides Target BackOffice, a complete sales information management solution at the home office and combines it with Target Mobile, the company's industry-leading mobile sales software. Target Software provides excellent functionality for both primary care and account-focused sales teams. A wide range of management reporting, sample accountability and data warehousing tools are also available. Target Software offers a full range of implementation, support and data management services to pharmaceutical clients of all sizes. For more information, visit www.targetsoftware.com

Contact Information:

John Jason
Vice President of Marketing

Target Software, Inc.
1245 S. Cedar Crest Blvd.
Allentown PA 18103

Tel: 484-223-2184
Fax: 610-820-9394
Email: John Jason

www.targetsoftware.com